Spotify, Pandora, Apple Music, iHeartRadio, SoundCloud, and more… The way we listen to music has changed drastically over the years due to the increased popularity of audio-focused apps across our devices. And let’s face it, there is no usage plateau in sight. According to studies completed by Allied Market Research, the global online music streaming industry is expected to reach $24.71 billion by 2027.
06 Jul Listen Up: Audio Streaming Apps Could Help Your Business
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Digital Marketing,,
Digital Marketing ,
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digital media,,
digital media ,
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Advertising,,
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audio ads,,
audio ads ,
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customer experience,,
customer experience ,
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apple music,,
apple music ,
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content,,
content ,
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content creation,,
content creation ,
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audio streaming,
audio streaming
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30 Jun Why Social Listening is Important at All Levels of Business
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Digital Marketing,,
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Advertising,,
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consumer engagement,,
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brand reputation,,
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HubSpot,,
HubSpot ,
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Consumer engagmenet,,
Consumer engagmenet ,
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consumer data,,
consumer data ,
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brand perception,,
brand perception ,
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customer service,
customer service
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As defined by HubSpot, social listening is “the monitoring of your brand’s social media channels for any customer feedback and direct mentions of your brand or discussions regarding specific keywords, topics, competitors, or industries, followed by an analysis to gain insights and act on those opportunities.”