Morris Creative Blog

18 Sep How Paid Digital Advertising Reaches your Target Audience

Posted at 10:33h in Facebook,, Facebook, , Advertising,, Advertising, , digital ads,, digital ads, , Facebook Ads, Facebook Ads

As you spend time on Facebook, Instagram, Twitter, or nearly every other social media platform, you probably notice advertisements that are oddly targeted to match your consumer profile. Through digital advertisements (like on Facebook or Instagram), business organizations are able to pay money to reach a specific audience by setting the location, age, gender, and interests they are looking for. By doing this, a business can make itself more visible on a controlled budget.  

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